Experience Design (5 cr)
Code: LUT6033-LUB22L1
General information
- Enrollment
- 01.10.2021 - 31.10.2021
- Registration for the implementation has ended.
- Timing
- 14.03.2022 - 31.05.2022
- Implementation has ended.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 3 cr
- Virtual portion
- 2 cr
- RDI portion
- 3 cr
- Mode of delivery
- Blended learning
- Unit
- Restonomikoulutus (PR)
- Campus
- Wärtsilä Campus Karjalankatu 3
- Teaching languages
- Finnish
- Seats
- 20 - 60
- Teachers
- Hanna Vienonen
- Tuija Kainulainen
- Teacher in charge
- Tarja Kupiainen
- Groups
-
LUTNS19Hospitality Management (BA), Tourism and Catering, Full-time Studies, Fall, 2019
- Course
- LUT6033
Evaluation scale
H-5
Objective
The student
- uses innovative and user centred methods to design services and to compose customer-oriented service paths with touchpoints planned in detail
- understands the significance of an individual's or group's values, motives, expectations, needs, desires, knowledge, skills, experiences, and perceptions in tourism productization processes
Content
Service Design principles and methods. User centred planning and innovation processes. Productization of experiences.
Materials
Moritz, S. 2005. Service Design : Practical Access to an Evolving Field. Köln International School of Design. (PDF-file available)Schwartz, S. H. 2012. An Overview of the Schwartz Theory of Basic Values. Online Reading in Psychology and Culture, 2 (1). http://dx.doi.org/10.9707/2307-0919.1116Stickdorn, M. & Schneider, J. 2010. This is Service Design Thinking. Amsterdam: BIS Publishers. Further information: http://thisisservicedesignthinking.com
Teaching methods
The student
- uses innovative and user centred methods to design services and to compose customer-oriented service paths with touchpoints planned in detail
- understands the significance of an individual's or group's values, motives, expectations, needs, desires, knowledge, skills, experiences, and perceptions in tourism productization processes
Learning Methods: Learning assignments
Core Content: Service Design principles and methods. User driven planning and innovation processes. Productization of experiences.
Student workload
Guided studying 28 hours, independent studying 36 hours, working in groups 61 hours and peer evaluation 8 hours
Qualifications
Tutkin ja kehitiän -opintojakso tulee olla suoritettuna ennen opintojaksoa.