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Experience DesignLaajuus (5 cr)

Code: LUT6033

Credits

5 op

Teaching language

  • Finnish

Responsible person

  • Tarja Kupiainen

Objective

The student
- uses innovative and user centred methods to design services and to compose customer-oriented service paths with touchpoints planned in detail
- understands the significance of an individual's or group's values, motives, expectations, needs, desires, knowledge, skills, experiences, and perceptions in tourism productization processes

Content

Service Design principles and methods. User centred planning and innovation processes. Productization of experiences.

Materials

Moritz, S. 2005. Service Design : Practical Access to an Evolving Field. Köln International School of Design. (PDF-file available)

Schwartz, S. H. 2012. An Overview of the Schwartz Theory of Basic Values. Online Reading in Psychology and Culture, 2 (1). http://dx.doi.org/10.9707/2307-0919.1116

Stickdorn, M. & Schneider, J. 2010. This is Service Design Thinking. Amsterdam: BIS Publishers. Further information: http://thisisservicedesignthinking.com

Palvelumuotoilun työkalupakki. Prosessit ja työpajat. JAMK 1012. (PDF-tiedosto saatavilla)

Other material provided by teachers.

Enrollment

01.10.2023 - 31.10.2023

Timing

18.03.2024 - 10.05.2024

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Restonomikoulutus (PR)

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages
  • Finnish
Seats

20 - 60

Degree programmes
  • Degree Programme in Tourism and Hospitality Management
Teachers
  • Tuija Kainulainen
Teacher in charge

Tarja Kupiainen

Groups
  • PRNS21
    Hospitality Management (BA), Tourism and Catering, Full-time Studies, Fall, 2021

Objective

The student
- uses innovative and user centred methods to design services and to compose customer-oriented service paths with touchpoints planned in detail
- understands the significance of an individual's or group's values, motives, expectations, needs, desires, knowledge, skills, experiences, and perceptions in tourism productization processes

Content

Service Design principles and methods. User centred planning and innovation processes. Productization of experiences.

Evaluation scale

H-5

Enrollment

01.10.2022 - 30.11.2022

Timing

20.03.2023 - 17.05.2023

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Restonomikoulutus (PR)

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages
  • Finnish
Seats

20 - 60

Degree programmes
  • Degree Programme in Tourism and Hospitality Management
Teachers
  • Tarja Kupiainen
  • Tuija Kainulainen
Teacher in charge

Tarja Kupiainen

Groups
  • LUTNS20
    Hospitality Management (BA), Tourism and Catering, Full-time Studies, Fall, 2020

Objective

The student
- uses innovative and user centred methods to design services and to compose customer-oriented service paths with touchpoints planned in detail
- understands the significance of an individual's or group's values, motives, expectations, needs, desires, knowledge, skills, experiences, and perceptions in tourism productization processes

Content

Service Design principles and methods. User centred planning and innovation processes. Productization of experiences.

Materials

Moritz, S. 2005. Service Design : Practical Access to an Evolving Field. Köln International School of Design. (PDF-file available)Schwartz, S. H. 2012. An Overview of the Schwartz Theory of Basic Values. Online Reading in Psychology and Culture, 2 (1). http://dx.doi.org/10.9707/2307-0919.1116Stickdorn, M. & Schneider, J. 2010. This is Service Design Thinking. Amsterdam: BIS Publishers. Further information: http://thisisservicedesignthinking.comPalvelumuotoilun työkalupakki. Prosessit ja työpajat. JAMK 1012. (PDF-tiedosto saatavilla)Other material provided by teachers.

Teaching methods

The student
- uses innovative and user centred methods to design services and to compose customer-oriented service paths with touchpoints planned in detail
- understands the significance of an individual's or group's values, motives, expectations, needs, desires, knowledge, skills, experiences, and perceptions in tourism productization processes

Learning Methods: Learning assignments

Core Content: Service Design principles and methods. User driven planning and innovation processes. Productization of experiences.

Evaluation scale

H-5

Assessment methods and criteria

Performing tasks on time
Peer evaluation
Active participation in lessons and teamwork

Assessment criteria, fail (0)

Not participating in teamwork
Not completing assignments or attending classes

Enrollment

01.10.2021 - 31.10.2021

Timing

14.03.2022 - 31.05.2022

Number of ECTS credits allocated

5 op

Virtual portion

2 op

RDI portion

3 op

Mode of delivery

60 % Contact teaching, 40 % Distance learning

Unit

Restonomikoulutus (PR)

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages
  • Finnish
Seats

20 - 60

Degree programmes
  • Degree Programme in Tourism and Hospitality Management
Teachers
  • Hanna Vienonen
  • Tuija Kainulainen
Teacher in charge

Tarja Kupiainen

Groups
  • LUTNS19
    Hospitality Management (BA), Tourism and Catering, Full-time Studies, Fall, 2019

Objective

The student
- uses innovative and user centred methods to design services and to compose customer-oriented service paths with touchpoints planned in detail
- understands the significance of an individual's or group's values, motives, expectations, needs, desires, knowledge, skills, experiences, and perceptions in tourism productization processes

Content

Service Design principles and methods. User centred planning and innovation processes. Productization of experiences.

Materials

Moritz, S. 2005. Service Design : Practical Access to an Evolving Field. Köln International School of Design. (PDF-file available)Schwartz, S. H. 2012. An Overview of the Schwartz Theory of Basic Values. Online Reading in Psychology and Culture, 2 (1). http://dx.doi.org/10.9707/2307-0919.1116Stickdorn, M. & Schneider, J. 2010. This is Service Design Thinking. Amsterdam: BIS Publishers. Further information: http://thisisservicedesignthinking.com

Teaching methods

The student
- uses innovative and user centred methods to design services and to compose customer-oriented service paths with touchpoints planned in detail
- understands the significance of an individual's or group's values, motives, expectations, needs, desires, knowledge, skills, experiences, and perceptions in tourism productization processes

Learning Methods: Learning assignments

Core Content: Service Design principles and methods. User driven planning and innovation processes. Productization of experiences.

Student workload

Guided studying 28 hours, independent studying 36 hours, working in groups 61 hours and peer evaluation 8 hours

Evaluation scale

H-5