eCommerce (4 cr)
Code: LL10020-3006
General information
Enrollment
01.04.2025 - 30.04.2025
Timing
15.09.2025 - 19.12.2025
Number of ECTS credits allocated
4 op
Mode of delivery
Contact teaching
Campus
Wärtsilä Campus Karjalankatu 3
Teaching languages
- Finnish
Seats
20 - 50
Degree programmes
- Degree Programme in Business Economics
Teachers
- Mikko Hyttinen
Teacher in charge
Mikko Hyttinen
Groups
-
LLAS24BBA, Business Economics, Blended learning, Fall, 2024
Objective
-understand the opportunities of e-commerce to support the company's operations.
-will be familiar with the key concepts of e-commerce.
-recognize the opportunities and challenges of the internet and social media for the company's communications.
-can draw up a plan for the development of the company's eCommerce practices.
Content
-eCommerce
-online store
-online marketing and web analytics
-emarketing communication and social media
-legal aspects of ecommerce
Evaluation scale
H-5