eCommerce (4 cr)
Code: LL10020-3005
General information
- Enrollment
- 31.03.2025 - 30.04.2025
- Registration for the implementation has ended.
- Timing
- 25.08.2025 - 19.12.2025
- The implementation has not yet started.
- Number of ECTS credits allocated
- 4 cr
- Local portion
- 4 cr
- Mode of delivery
- Contact learning
- Unit
- Tradenomikoulutus / Liiketalous (LL)
- Campus
- Wärtsilä Campus Karjalankatu 3
- Teaching languages
- Finnish
- Seats
- 20 - 90
- Degree programmes
- Degree Programme in Business Economics
- Teachers
- Mikko Hyttinen
- Teacher in charge
- Mikko Hyttinen
- Groups
-
LLNS24BBA, Business Economics, Full-time studies, Fall, 2024
- Course
- LL10020
Evaluation scale
H-5
Objective
-understand the opportunities of e-commerce to support the company's operations.
-will be familiar with the key concepts of e-commerce.
-recognize the opportunities and challenges of the internet and social media for the company's communications.
-can draw up a plan for the development of the company's eCommerce practices.
Content
-eCommerce
-online store
-online marketing and web analytics
-emarketing communication and social media
-legal aspects of ecommerce