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Product ManagementLaajuus (5 cr)

Course unit code: YT10005

General information


Credits
5 cr
Teaching language
Finnish
Responsible person
Jyri Roihuvuo, Vastuuopettaja

Objective

Student
• understands the role of a product/service manager
• knows the principles of risk management in product/service management
• can make product/service strategy based on the organization's business strategy
• identifies the customer's perceived value (CTQ, CTC, CTD)
• can act as a product owner, product manager, service manager, product group manager or service group manager in their own operating environment
• knows the principles of portfolio management

Content

• Product development and innovation strategy
• Product management
• Service management
• Lifecycle management
• Product and service portfolios
• Product-specific profitability calculations

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