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Business PlanLaajuus (4 cr)

Code: LL10016

Credits

4 op

Teaching language

  • Finnish

Responsible person

  • Daniel Bågeberg
  • Ulla Kärnä

Objective

You will understand the importance of a business plan in the early stages of a business and in the stages of business development. When preparing a business plan, you will use the assignment portfolio created during the course Basics of Business and Marketing. You will develop your legal and financial skills as part of the content of the business plan. You further process your business idea into a business plan.

Content

Content of the Business Plan:
1. Business idea, innovation
2. Business model
3. Product or service, value proposition
4. Customers, market research
5. Market situation and competitors
6. Sales and marketing: customer relationship, channels, communication, pricing
7. Production: production processes, premises, location, means of production, need for capital, product development
8. Workforce, company form, company organization and management, competence development
9. Staff welfare
10..Partners and stakeholders
11. Revenue and costs: preliminary financial plan and preliminary profitability, liquidity, investment and financing calculations
12. Risks and limitations
13. Self-assessment: own competence, SWOT-analysis of oneself and the company, conclusions from the business plan.
Coaching and implementation of a drama performance

Enrollment

01.10.2024 - 31.10.2024

Timing

13.01.2025 - 28.03.2025

Number of ECTS credits allocated

4 op

Mode of delivery

Contact teaching

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages
  • Finnish
Seats

20 - 90

Degree programmes
  • Degree Programme in Business Economics
Teachers
  • Ulla Kärnä
  • Teppo Tarnanen
Teacher in charge

Ulla Kärnä

Groups
  • LLAS24
    BBA, Business Economics, Blended learning, Fall, 2024

Objective

You will understand the importance of a business plan in the early stages of a business and in the stages of business development. When preparing a business plan, you will use the assignment portfolio created during the course Basics of Business and Marketing. You will develop your legal and financial skills as part of the content of the business plan. You further process your business idea into a business plan.

Content

Content of the Business Plan:
1. Business idea, innovation
2. Business model
3. Product or service, value proposition
4. Customers, market research
5. Market situation and competitors
6. Sales and marketing: customer relationship, channels, communication, pricing
7. Production: production processes, premises, location, means of production, need for capital, product development
8. Workforce, company form, company organization and management, competence development
9. Staff welfare
10..Partners and stakeholders
11. Revenue and costs: preliminary financial plan and preliminary profitability, liquidity, investment and financing calculations
12. Risks and limitations
13. Self-assessment: own competence, SWOT-analysis of oneself and the company, conclusions from the business plan.
Coaching and implementation of a drama performance

Evaluation scale

H-5

Enrollment

01.10.2024 - 31.10.2024

Timing

07.01.2025 - 01.06.2025

Number of ECTS credits allocated

4 op

Mode of delivery

Contact teaching

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages
  • Finnish
Seats

20 - 90

Degree programmes
  • Degree Programme in Business Economics
Teachers
  • Ulla Kärnä
  • Daniel Bågeberg
Teacher in charge

Daniel Bågeberg

Groups
  • LLNS24
    BBA, Business Economics, Full-time studies, Fall, 2024

Objective

You will understand the importance of a business plan in the early stages of a business and in the stages of business development. When preparing a business plan, you will use the assignment portfolio created during the course Basics of Business and Marketing. You will develop your legal and financial skills as part of the content of the business plan. You further process your business idea into a business plan.

Content

Content of the Business Plan:
1. Business idea, innovation
2. Business model
3. Product or service, value proposition
4. Customers, market research
5. Market situation and competitors
6. Sales and marketing: customer relationship, channels, communication, pricing
7. Production: production processes, premises, location, means of production, need for capital, product development
8. Workforce, company form, company organization and management, competence development
9. Staff welfare
10..Partners and stakeholders
11. Revenue and costs: preliminary financial plan and preliminary profitability, liquidity, investment and financing calculations
12. Risks and limitations
13. Self-assessment: own competence, SWOT-analysis of oneself and the company, conclusions from the business plan.
Coaching and implementation of a drama performance

Evaluation scale

H-5

Enrollment

01.10.2023 - 31.10.2023

Timing

16.01.2024 - 19.03.2024

Number of ECTS credits allocated

4 op

Mode of delivery

Contact teaching

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages
  • Finnish
Seats

20 - 90

Degree programmes
  • Degree Programme in Business Economics
Teachers
  • Daniel Bågeberg
  • Ulla Kärnä
Teacher in charge

Daniel Bågeberg

Groups
  • LLNS23
    BBA, Business Economics, Full-time studies, Fall, 2023

Objective

You will understand the importance of a business plan in the early stages of a business and in the stages of business development. When preparing a business plan, you will use the assignment portfolio created during the course Basics of Business and Marketing. You will develop your legal and financial skills as part of the content of the business plan. You further process your business idea into a business plan.

Content

Content of the Business Plan:
1. Business idea, innovation
2. Business model
3. Product or service, value proposition
4. Customers, market research
5. Market situation and competitors
6. Sales and marketing: customer relationship, channels, communication, pricing
7. Production: production processes, premises, location, means of production, need for capital, product development
8. Workforce, company form, company organization and management, competence development
9. Staff welfare
10..Partners and stakeholders
11. Revenue and costs: preliminary financial plan and preliminary profitability, liquidity, investment and financing calculations
12. Risks and limitations
13. Self-assessment: own competence, SWOT-analysis of oneself and the company, conclusions from the business plan.
Coaching and implementation of a drama performance

Evaluation scale

H-5

Enrollment

01.10.2023 - 31.10.2023

Timing

08.01.2024 - 22.03.2024

Number of ECTS credits allocated

4 op

Mode of delivery

Contact teaching

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages
  • Finnish
Seats

20 - 90

Degree programmes
  • Degree Programme in Business Economics
Teachers
  • Ulla Kärnä
  • Teppo Tarnanen
Teacher in charge

Ulla Kärnä

Groups
  • LLAS23
    BBA, Business Economics, Blended learning, Fall, 2023

Objective

You will understand the importance of a business plan in the early stages of a business and in the stages of business development. When preparing a business plan, you will use the assignment portfolio created during the course Basics of Business and Marketing. You will develop your legal and financial skills as part of the content of the business plan. You further process your business idea into a business plan.

Content

Content of the Business Plan:
1. Business idea, innovation
2. Business model
3. Product or service, value proposition
4. Customers, market research
5. Market situation and competitors
6. Sales and marketing: customer relationship, channels, communication, pricing
7. Production: production processes, premises, location, means of production, need for capital, product development
8. Workforce, company form, company organization and management, competence development
9. Staff welfare
10..Partners and stakeholders
11. Revenue and costs: preliminary financial plan and preliminary profitability, liquidity, investment and financing calculations
12. Risks and limitations
13. Self-assessment: own competence, SWOT-analysis of oneself and the company, conclusions from the business plan.
Coaching and implementation of a drama performance

Evaluation scale

H-5

Enrollment

01.10.2022 - 31.10.2022

Timing

09.01.2023 - 28.05.2023

Number of ECTS credits allocated

4 op

Virtual portion

2 op

RDI portion

3 op

Mode of delivery

50 % Contact teaching, 50 % Distance learning

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages
  • Finnish
Seats

20 - 90

Degree programmes
  • Degree Programme in Business Economics
Teachers
  • Ulla Kärnä
  • Daniel Bågeberg
  • Jani Kettunen
Teacher in charge

Daniel Bågeberg

Groups
  • LLNS22
    BBA, Business Economics, Full-time studies, Fall, 2022

Objective

You will understand the importance of a business plan in the early stages of a business and in the stages of business development. When preparing a business plan, you will use the assignment portfolio created during the course Basics of Business and Marketing. You will develop your legal and financial skills as part of the content of the business plan. You further process your business idea into a business plan.

Content

Content of the Business Plan:
1. Business idea, innovation
2. Business model
3. Product or service, value proposition
4. Customers, market research
5. Market situation and competitors
6. Sales and marketing: customer relationship, channels, communication, pricing
7. Production: production processes, premises, location, means of production, need for capital, product development
8. Workforce, company form, company organization and management, competence development
9. Staff welfare
10..Partners and stakeholders
11. Revenue and costs: preliminary financial plan and preliminary profitability, liquidity, investment and financing calculations
12. Risks and limitations
13. Self-assessment: own competence, SWOT-analysis of oneself and the company, conclusions from the business plan.
Coaching and implementation of a drama performance

Evaluation scale

H-5

Enrollment

01.10.2022 - 31.10.2022

Timing

09.01.2023 - 31.03.2023

Number of ECTS credits allocated

4 op

Mode of delivery

Contact teaching

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages
  • Finnish
Seats

20 - 50

Degree programmes
  • Degree Programme in Business Economics
Teachers
  • Ulla Kärnä
  • Teppo Tarnanen
Teacher in charge

Ulla Kärnä

Groups
  • LLAS22
    BBA, Business Economics, Blended learning, Fall, 2022

Objective

You will understand the importance of a business plan in the early stages of a business and in the stages of business development. When preparing a business plan, you will use the assignment portfolio created during the course Basics of Business and Marketing. You will develop your legal and financial skills as part of the content of the business plan. You further process your business idea into a business plan.

Content

Content of the Business Plan:
1. Business idea, innovation
2. Business model
3. Product or service, value proposition
4. Customers, market research
5. Market situation and competitors
6. Sales and marketing: customer relationship, channels, communication, pricing
7. Production: production processes, premises, location, means of production, need for capital, product development
8. Workforce, company form, company organization and management, competence development
9. Staff welfare
10..Partners and stakeholders
11. Revenue and costs: preliminary financial plan and preliminary profitability, liquidity, investment and financing calculations
12. Risks and limitations
13. Self-assessment: own competence, SWOT-analysis of oneself and the company, conclusions from the business plan.
Coaching and implementation of a drama performance

Evaluation scale

H-5