Design Thinking and Service DesignLaajuus (5 cr)
Code: LB10040
Credits
5 op
Teaching language
- English
Responsible person
- Varpumaria Jeskanen
Objective
You learn how to apply customer centric approach in business modeling by using service design and design thinking methods in developing user friendly solutions and value chains. You will use service design tools and methods to design a development plan for a product or a service for the chosen customer segment to improve user experience.
Content
- Describing and analysing a value chain from the user perspective
- Analysing and improving solutions and services with service design thinking tools and methods
- Implementing a development plan with design thinking toolkit
Enrollment
01.04.2024 - 30.04.2024
Timing
16.09.2024 - 22.11.2024
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Campus
Wärtsilä Campus Karjalankatu 3
Teaching languages
- English
Seats
20 - 50
Degree programmes
- Degree Programme in International Business
Teachers
- IB Virtuaali
Teacher in charge
Varpumaria Jeskanen
Groups
-
LBNS22Bachelor of Business Administration, International Business, Fall, 2022
Objective
You learn how to apply customer centric approach in business modeling by using service design and design thinking methods in developing user friendly solutions and value chains. You will use service design tools and methods to design a development plan for a product or a service for the chosen customer segment to improve user experience.
Content
- Describing and analysing a value chain from the user perspective
- Analysing and improving solutions and services with service design thinking tools and methods
- Implementing a development plan with design thinking toolkit
Teaching methods
You learn how to apply customer centric approach in business modeling by using service design and design thinking methods in developing user friendly solutions and value chains. You will use service design tools and methods to design a development plan for a product or a service for the chosen customer segment to improve user experience.
You need to have completed the course Customer Insight and Customer Experience or equivalent before taking this course.
Evaluation scale
H-5