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Economic and Social Sustainability in Tourism (5 cr)

Code: PR10002-3001

General information


Enrollment
01.10.2021 - 31.12.2021
Registration for the implementation has ended.
Timing
14.03.2022 - 27.05.2022
Implementation has ended.
Number of ECTS credits allocated
5 cr
Local portion
5 cr
Mode of delivery
Contact learning
Unit
Restonomikoulutus (PR)
Campus
Wärtsilä Campus Karjalankatu 3
Teaching languages
English
Seats
12 - 50
Teachers
Tarja Kupiainen
Liisa Sandvall
Raija Ruusunen
Teppo Tarnanen
Keijo Koskinen
Teacher in charge
Tarja Kupiainen
Course
PR10002

Evaluation scale

H-5

Objective

The student 
* understands the importance and dimensions of corporate social responsibility
* understands the main factors affecting profitability in a tourism SME
* is able to analyse the profitability and social responsibility of a tourism SME and suggest recommendations for improvement

Content

Business environment analysis (external analysis), including corporate social responsibility in tourism context.
Factors affecting profitability (internal analysis)
Cost-volume-profit analysis
Link between productivity and profitability
Seasonal variations as a challenge for business
Analysis of a predefined tourism business case

Teaching methods

Content:
Business environment analysis (external analysis), including corporate social responsibility in tourism context.
Factors affecting profitability (internal analysis)
Cost-volume-profit analysis
Link between productivity and profitability
Seasonal variations as a challenge for business
Analysis of a predefined tourism business case

Objectives:
The student 
* understands the importance and dimensions of corporate social responsibility
* understands the main factors affecting profitability in a tourism SME
* is able to analyse the profitability and social responsibility of a tourism SME and suggest recommendations for improvement

Pedagogical arrangements:
Contact teaching
Online lessons
Working independently and in groups

NB! The course includes an excursion to target companies.

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