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Marketing Your Expertise (1 cr)

Code: LL10042-3003

General information


Enrollment

01.10.2023 - 31.10.2023

Timing

22.01.2024 - 01.03.2024

Number of ECTS credits allocated

1 op

Mode of delivery

Contact teaching

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages

  • Finnish

Seats

20 - 50

Degree programmes

  • Degree Programme in Business Economics

Teachers

  • Laura Heiskanen

Teacher in charge

Laura Heiskanen

Groups

  • LLNS22
    BBA, Business Economics, Full-time studies, Fall, 2022

Objective

Learning outcomes:
- The student is able to identify his / her own professional development and is able to critically evaluate his / her competence by setting development goals
- The student is able to act in accordance with the working life practices in his / her studies almost like a professional
- The student is able to take care of the well-being of studies and understands its significance also for the study community
- The student is able to maintain motivation to study and, if necessary, ask for support in difficult times
- The student is able to plan his / her own time and prioritize things so that the studies progress. The student is able to give developmental feedback

Content

- Preparing for a development discussion with your own teacher tutor
- Assessing one's own competence and making one's competence visible
- Marketing your own skills (CV, open application, LinkedIn, networking, social media)
- Preparing for interviews
- Arranging and actively participating in company visits or following guest lectures
- Establishing links with employers, industry and stakeholders
- Familiarization with recruitment methods and recruitment companies

Materials

Lesson materials
Moodle materials

Teaching methods

This course is for Marketing students.

- The student is able to identify his / her own professional development and is able to critically evaluate his / her competence by setting development goals
- The student is able to act in accordance with the working life practices in his / her studies almost like a professional
- The student is able to take care of the well-being of studies and understands its significance also for the study community
- The student is able to maintain motivation to study and, if necessary, ask for support in difficult times
- The student is able to plan his / her own time and prioritize things so that the studies progress. - - The student is able to give developmental feedback

Student workload

1 credit = 27 hours of work

Evaluation scale

Approved/Rejected