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English Language Skills in Responsible Communication and Marketing (2 cr)

Code: PR10039-3001

General information


Enrollment
01.10.2022 - 31.10.2022
Registration for the implementation has ended.
Timing
13.03.2023 - 19.05.2023
Implementation has ended.
Number of ECTS credits allocated
2 cr
Local portion
2 cr
Mode of delivery
Contact learning
Unit
Kielten ja viestinnän opetus (KVO)
Campus
Wärtsilä Campus Karjalankatu 3
Teaching languages
Finnish
Seats
20 - 60
Teachers
Liisa Sandvall
Teacher in charge
Liisa Sandvall
Course
PR10039

Evaluation scale

H-5

Teaching methods

Learning outcome
The students will know the English business and marketing vocabulary, especially related to the following areas of responsible communication and sustainable marketing in the field of tourism and hospitality management.
Importance of responsible communication and marketing in tourism
Communicating authentic and accurate messages
Sustainable practices of communicating and marketing

Contents:
Business & marketing vocabulary
Spoken and written communication in business and marketing
Spoken and written assignments

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