Competitiveness in the 50+ Market (5 cr)
Code: LL10070-3001
General information
- Enrollment
- 01.04.2022 - 30.10.2022
- Registration for the implementation has ended.
- Timing
- 01.09.2022 - 30.11.2022
- Implementation has ended.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 0 cr
- Virtual portion
- 5 cr
- RDI portion
- 2 cr
- Mode of delivery
- Distance learning
- Unit
- Tradenomikoulutus / Liiketalous (LL)
- Campus
- Wärtsilä Campus Karjalankatu 3
- Teaching languages
- Finnish
- Seats
- 20 - 40
- Degree programmes
- Degree Programme in Business Economics
Evaluation scale
Approved/Rejected
Objective
The student becomes acquainted with the 50+ market and its special features from the perspective of business and its development. The student knows and understands the business models and methods a company can better serve its 50+ customers. S/he is able to analyze, evaluate and apply business models and business development methods to 50+ business. The student is able to develop 50+ businesses, generating value for both the customer and the company.
Content
50+ market in business, its opportunities and special features. Business models and business model innovation. Development methods by which the company better serves its 50+ customers. Applying business models and business development methods into practical business examples.
Location and time
Online course.
Teaching methods
50+ market in business, its opportunities and special features. Business models and business model innovation. Development methods by which the company better serves its 50+ customers. Applying business models and business development methods into practical business examples.
Online exam, learning assignment, learning diary.
Further information
An online course that a student can complete during its implementation period.