Skip to main content

International Sales (3 cr)

Code: II6135-3001

General information


Enrollment
01.04.2022 - 30.04.2022
Registration for the implementation has ended.
Timing
02.09.2022 - 31.10.2022
Implementation has ended.
Number of ECTS credits allocated
3 cr
Local portion
3 cr
Mode of delivery
Contact learning
Unit
Bachelor of Engineering, Industrial Management
Campus
Wärtsilä Campus Karjalankatu 3
Teaching languages
English
Seats
15 - 30
Degree programmes
Degree Programme in Industrial Management
Teachers
Varpumaria Jeskanen
Teacher in charge
Varpumaria Jeskanen
Groups
IINS20
Bachelor of Engineering, Industrial Management, Full-time Studies, Fall, 2020
Course
II6135

Evaluation scale

H-5

Objective

You understand the basic elements of doing international business in the global markets, and you learn the process of internationalisation. You are able to make a business development plan to grow your sales in the markets and you learn the basic techniques in business modelling. You learn to use customer understanding to design your approach to the markets in order to create value for the customers.

Content

- From local to global
- Key practicalities of international business
- Distribution channels and sales contracts
- Internationalisation process
- Creating a business model
- Customer segmentation
- Value proposition design
- Business development plan for sales growth

Go back to top of page