Study Guide

Objective

After successfully completing the course, you can demonstrate an understanding of the process of innovation, entrepreneurial thinking, design thinking and critical thinking. You are able to collect the needed information and identified innovation potential. Moreover, you will use creativity techniques for product innovation and critical thinking to compare and evaluate different business ideas. experiments to clear these uncertainties.

Content

- Highly intensive series of workshops
- Different innovative techniques to understand your target customer needs and criteria
- New product concepts
- Simple business experiments based on uncertainty analysis
- Presentations and discussions.

Teaching methods

The course consists of 8 workshops, each being 4 academic hours long. During the course, you will understand entrepreneurial thinking and have the opportunity to develop clear business, product, or service ideas into a concept in cooperation with both students and experts. During workshops, you will have the possibility to not only acquire new skills but use these skills for producing innovative business/ product/service concepts.

Also, we will be able to identify the answers to such interesting questions as:

Time or money?
Is the Earth flat?
What is success?
What is critical thinking?
Should I change my life?
Where's My Million Euros!?

And many other questions and answers!

The objective of the course is to produce concrete business, product and service concepts with the help of diverse group members and experts. During the course, the group works through different phases of the product development and divisions of the business plan. The group works with innovative methods using different practical assignments.

The course provides skills and capabilities to start an innovative business and develop the business further along with fellow students and experts. This gives a possibility to crystallize students’ own business ideas or develop product and service ideas. After passing the course, the student understands the different sections of innovative business. Also, the student has the capability to learn and enforce new product development methods and use these skills for producing innovative business/service entities. The course provides possibilities to learn new skills related to social media and later utilize these skills in business. Possibilities for new network contacts increase during the course.

The student can exploit these capabilities, skills and contacts in the future either as an entrepreneur or as an employee (the mindset of an entrepreneur).

No previous knowledge is required.

Further information

Mandatory attendance for the course 75% (6/8)

Evaluation scale

H-5