Personal Selling (5 op)
Toteutuksen tunnus: LTB6035-3001
Toteutuksen perustiedot
Ilmoittautumisaika
01.10.2021 - 31.10.2021
Ajoitus
10.01.2022 - 31.03.2022
Opintopistemäärä
5 op
Toteutustapa
Lähiopetus
Yksikkö
International Business (BB)
Toimipiste
Wärtsilä-kampus Karjalankatu 3 (WÄR)
Opetuskielet
- Englanti
Paikat
20 - 50
Koulutus
- Degree Programme in International Business
Opettaja
- Varpumaria Jeskanen
Vastuuopettaja
Varpumaria Jeskanen
Ryhmät
-
LTBNS20Tradenomi (BBA), International Business, syksy, 2020
Tavoitteet
You understand relevance of good sales work for customers and companies. You understand meaning of social and interaction skills for sales work. You can come across with different types of customers. You can argue with your customer and guide sales negotiations towards win-win situation.
Sisältö
- What is customer orientation?
- How to create additional value?
- How to determine customer's demand?
- How to treat different customer groups?
- What successful sales process includes?
Arviointiasteikko
H-5