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Basics of Facebook Marketing for Entrepreneurs (2 cr)

Code: LTP7235-3001

General information


Enrollment
07.01.2021 - 31.01.2021
Registration for the implementation has ended.
Timing
04.02.2021 - 04.03.2021
Implementation has ended.
Number of ECTS credits allocated
2 cr
Local portion
0 cr
Virtual portion
2 cr
Mode of delivery
Distance learning
Teaching languages
Finnish
Seats
10 - 25
Degree programmes
Degree Programme in Business Economics
Teachers
Lotta Lilja
Teacher in charge
Lotta Lilja
Course
LTP7235

Evaluation scale

Approved/Rejected

Location and time

5 online lectures on Thursdays at 8.30-10.00 (4.2.-4.3.2021)

Materials

Jaetaan kurssilla.

Teaching methods

You will learn how to run a marketing campaign in Facebook. You'll learn to sett goals for your marketing campaign, run the campaign and analyze the results.

This course if tailored for entrepreneurs or persons who are responsible of marketing in their companies with little or no digital marketing experience. You need to have access to the company's social media accounts.

Student workload

2 op vastaa noin 54 tuntia opiskelijan työtä.

Assessment criteria, approved/failed

Opintojakso on hyväksytty, jos opiskelija suorittaa annetut tehtävät määräajan puitteissa.

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