Study Guide

Objective

This course bridges the gap between theory and practice in international business. During this course you study international business in practice by focusing on real life business cases and you learn how to plan and implement a business trip. You familiarise with different competitive factors in creating successful business in domestic and international markets. By active learning methods you are able to gain understanding of how business environment, constant change and customers influence different businesses and their solutions and services.

Content

- Active learning supported by case studies
- Company visits
- Class activities

Teaching methods

During this course you study international business in practice by focusing on real life business cases. You familiarize with different competitive factors in creating successful business in domestic and international markets.

After this course you have gained understanding of how business environment, constant change and customers influence different businesses and their solutions and services. You learn how to plan and implement a business trip.

On campus lectures (mainly visiting speakers from local companies and organisations) and assignments.

Evaluation scale

H-5

Assessment methods and criteria

0 - 5