Service Concept Design and Brand Management (5 cr)
Code: PR10028-3002
General information
Enrollment
01.04.2025 - 30.04.2025
Timing
06.10.2025 - 31.12.2025
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Restonomikoulutus (PR)
Campus
Wärtsilä Campus Karjalankatu 3
Teaching languages
- Finnish
Seats
20 - 60
Degree programmes
- Degree Programme in Tourism and Service Business
Teachers
- Hanna Vienonen
Teacher in charge
Hanna Vienonen
Groups
-
PRAS23Hospitality Management (BA), Tourism and Catering, blended learning, Fall, 2023
Location and time
This course is completed entirely independently in the Moodle learning environment.
Materials
A more detailed knowledge base is available in the Moodle learning environment.
Teaching methods
This course is delivered entirely online. In the Service Concept Design and Brand Management course, you will learn how to build service concepts and apply your knowledge to brand management as well. The Moodle platform provides a knowledge base compiled from recordings, articles, and other relevant materials.
Student workload
The student's estimated workload for this course is 135 hours.
Evaluation scale
H-5