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Service Concept Design and Brand Management (5 cr)

Code: PR10028-3002

General information


Enrollment
01.04.2025 - 30.04.2025
Registration for the implementation has ended.
Timing
06.10.2025 - 31.12.2025
The implementation has not yet started.
Number of ECTS credits allocated
5 cr
Local portion
5 cr
Mode of delivery
Contact learning
Unit
Restonomikoulutus (PR)
Campus
Wärtsilä Campus Karjalankatu 3
Teaching languages
Finnish
Seats
20 - 60
Degree programmes
Degree Programme in Tourism and Service Business
Teachers
Hanna Vienonen
Teacher in charge
Hanna Vienonen
Groups
PRAS23
Hospitality Management (BA), Tourism and Catering, blended learning, Fall, 2023
Course
PR10028

Evaluation scale

H-5

Location and time

This course is completed entirely independently in the Moodle learning environment.

Materials

A more detailed knowledge base is available in the Moodle learning environment.

Teaching methods

This course is delivered entirely online. In the Service Concept Design and Brand Management course, you will learn how to build service concepts and apply your knowledge to brand management as well. The Moodle platform provides a knowledge base compiled from recordings, articles, and other relevant materials.

Student workload

The student's estimated workload for this course is 135 hours.

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