Study Guide

Objective

You can identify and analyze various networks and their impacts on your professional growth and job search. You can build and maintain professional networks and leverage them for business and career goals. You understand the role of social media in professional networking and influence. You can build and develop your personal brand in a digital environment. You recognize the principles of ethical influence and can apply them in practice. You actively participate in networking situations and practice your communication and interaction skills in these contexts.

Content

Identifying and productizing one's own expertise, personal branding, business etiquette, contacting and networking

Teaching methods

You understand the importance of networking from the point of view of employment. You recognize your skills and know how to produce them. You understand what personal branding means. You will get to know business etiquette and learn how to contact and create networks.

Essential content:
- identification and productization of expertise
- the basics of personal branding
- basics of business etiquette
- networking and building networks
- participation in two networking events
- organize a networking event for the course

Evaluation scale

Approved/Rejected