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Media Business (5 cr)

Code: HM10057-3002

General information


Enrollment

01.04.2024 - 30.04.2024

Timing

02.09.2024 - 22.11.2024

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Medianomikoulutus (HM)

Campus

Tikkarinne Campus Tikkarinne 9

Teaching languages

  • Finnish

Seats

15 - 50

Degree programmes

  • Degree Programme in Media

Teachers

  • Martha Balerina

Teacher in charge

Martha Balerina

Groups

  • HMNS23
    Media (BA), Full-time Studies, Fall, 2023

Objective

The student knows how to prepare a business plan and market it (pitching) to investors. The student knows how to follow and critically arrange current business discussions. The student observes the effects of business economics in social environment and in own activities.

Content

- Media industry business research, how to research and conceptualize in media and communication sciences
- Development of working life and environment
- Creative skills
- Performing in business working life

Teaching methods

The student knows how to prepare a business plan and market it (pitching) to investors. The student knows how to follow and critically arrange current business discussions. The student observes the effects of business economics in social environment and in own activities.

Key concepts:
- Media industry business research, how to research and conceptualize in media and communication sciences
- Development of working life and environment
- Creative skills
- Performing in business working life

Evaluation scale

H-5

Further information

Business skills, Learning to learn, Ethics.