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Personal Branding (2 cr)

Code: LL10090-3001

General information


Enrollment

03.04.2023 - 08.10.2023

Timing

23.10.2023 - 31.12.2023

Number of ECTS credits allocated

2 op

Virtual portion

2 op

Mode of delivery

Distance learning

Unit

Open UAS

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages

  • Finnish

Seats

10 - 180

Degree programmes

  • Open University of Applied Sciences Studies
  • Degree Programme in Business Economics

Teachers

  • Ulla Kärnä
  • Satu Saarinen

Teacher in charge

Ulla Kärnä

Scheduling groups

  • Avoimen opiskelijat (Size: 20. Open UAS: 20.)
  • Tutkinto-opiskelijat (Size: 0. Open UAS: 0.)

Groups

  • TOP23_24
    Other Complimentary Studies Group Semester 2023-2024
  • KAKS23
    Karelia, Open UAS, All, Fall, 2023

Small groups

  • Open UAS students
  • Degree students

Teaching methods

The goal of this course is to support a person's job search, strengthen their professional identity, and give tips on standing out on the job market.
In the course, you learn about the importance of personal branding in employment. You map and describe your skills and create a distinctive style for yourself in different communication channels. In addition, you will understand the importance of networks in job hunting and grow your own network.

In the course, you will familiarize yourself with digital source material and teaching recordings that deal with personal branding and its creation.

Competence is evidenced by completed course assignments. (Branding plan and implement two parts of it in the communication channels of your choice.)

Evaluation scale

Approved/Rejected