International SalesLaajuus (3 op)
Tunnus: II6135
Laajuus
3 op
Osaamistavoitteet
You understand the basic elements of doing international business in the global markets, and you learn the process of internationalisation. You are able to make a business development plan to grow your sales in the markets and you learn the basic techniques in business modelling. You learn to use customer understanding to design your approach to the markets in order to create value for the customers.
Sisältö
- From local to global
- Key practicalities of international business
- Distribution channels and sales contracts
- Internationalisation process
- Creating a business model
- Customer segmentation
- Value proposition design
- Business development plan for sales growth
Ilmoittautumisaika
01.04.2023 - 31.08.2023
Ajoitus
30.08.2023 - 27.10.2023
Opintopistemäärä
3 op
Toteutustapa
Lähiopetus
Yksikkö
Insinöörikoulutus / Bachelor of Engineering, Industrial Management (II)
Toimipiste
Wärtsilä-kampus Karjalankatu 3 (WÄR)
Opetuskielet
- Englanti
Paikat
10 - 45
Koulutus
- Degree Programme in Industrial Management
Opettaja
- Varpumaria Jeskanen
Vastuuopettaja
Varpumaria Jeskanen
Ryhmät
-
IINS21Insinööri (AMK), Industrial Management, päivä, syksy, 2021
Tavoitteet
You understand the basic elements of doing international business in the global markets, and you learn the process of internationalisation. You are able to make a business development plan to grow your sales in the markets and you learn the basic techniques in business modelling. You learn to use customer understanding to design your approach to the markets in order to create value for the customers.
Sisältö
- From local to global
- Key practicalities of international business
- Distribution channels and sales contracts
- Internationalisation process
- Creating a business model
- Customer segmentation
- Value proposition design
- Business development plan for sales growth
Arviointiasteikko
H-5
Ilmoittautumisaika
01.04.2022 - 30.04.2022
Ajoitus
02.09.2022 - 31.10.2022
Opintopistemäärä
3 op
Toteutustapa
Lähiopetus
Yksikkö
Insinöörikoulutus / Bachelor of Engineering, Industrial Management (II)
Toimipiste
Wärtsilä-kampus Karjalankatu 3 (WÄR)
Opetuskielet
- Englanti
Paikat
15 - 30
Koulutus
- Degree Programme in Industrial Management
Opettaja
- Varpumaria Jeskanen
Vastuuopettaja
Varpumaria Jeskanen
Ryhmät
-
IINS20Insinööri (AMK), Industrial Management, päivä, syksy, 2020
Tavoitteet
You understand the basic elements of doing international business in the global markets, and you learn the process of internationalisation. You are able to make a business development plan to grow your sales in the markets and you learn the basic techniques in business modelling. You learn to use customer understanding to design your approach to the markets in order to create value for the customers.
Sisältö
- From local to global
- Key practicalities of international business
- Distribution channels and sales contracts
- Internationalisation process
- Creating a business model
- Customer segmentation
- Value proposition design
- Business development plan for sales growth
Arviointiasteikko
H-5