Study Guide

Objective

1. The student is aware of the strenghts and developmental needs of his/her language competence.
2. The student recognises how media, contextual, interpersonal and cultural factors affect interaction processes. S/he is able to adjust his/her speech and written communication accordingly to communicate effectively in various business situations.
3. The student can communicate professionally, naturally and effectively in English in the most common business situations.
4. The student can write well-structured, effective and accurate emails and business letters in English.
5. The student can interact with international customers in face-to-face and technology-mediated encounters.
6. The student knows the language of meetings and negotiations and can take part in meetings conducted in English.

Content

Telephoning, business letters and online communication
Face-to-face interaction and nonverbal communication
Speeches and presentations (incl. trade fairs)
Meetings and business negotiations
Social interaction and business behaviour around the globe