Skip to main content

Multichannel Sales and Customer ServiceLaajuus (5 cr)

Code: LL10011

Credits

5 op

Teaching language

  • Finnish

Responsible person

  • Hanna Vienonen

Objective

After the course, you will understand what multichannel sales and customer service mean. You identify different sales and customer service situations and know how to act in them.

Content

Characteristics or different sales channels.
Opportunities of multichannel customer service.
Qualities of a good selesperson and customer service representative.

Further information

The course co-operates with the Business Communication in English and Business Communication courses.

Enrollment

01.10.2023 - 31.10.2023

Timing

11.03.2024 - 31.05.2024

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages
  • Finnish
Seats

20 - 90

Degree programmes
  • Degree Programme in Business Economics
Teachers
  • Hanna Vienonen
Teacher in charge

Hanna Vienonen

Groups
  • LLAS23
    BBA, Business Economics, Blended learning, Fall, 2023

Objective

After the course, you will understand what multichannel sales and customer service mean. You identify different sales and customer service situations and know how to act in them.

Content

Characteristics or different sales channels.
Opportunities of multichannel customer service.
Qualities of a good selesperson and customer service representative.

Location and time

The course starts in week 11 and will be completed by the end of May. The meetings are on campus or in the Moodle learning environment.

Materials

For this course, podcasts have been planned and implemented on the subjects of the course with representatives of working life. In addition, there is other material that is presented at the beginning of the course.

Teaching methods

The subject of the course is the basics and channels of sales and customer service.
The teaching methods are lectures near and far and exercises near. In addition, individual and group assignments.

Student workload

The student's workload is approximately 135 hours.

Evaluation scale

H-5

Assessment methods and criteria

The evaluation follows the evaluation criteria of the Karelia University of Applied Sciences.

Further information

The course co-operates with the Business Communication in English and Business Communication courses.

Enrollment

01.10.2023 - 31.10.2023

Timing

26.02.2024 - 19.05.2024

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages
  • Finnish
Seats

20 - 90

Degree programmes
  • Degree Programme in Business Economics
Teachers
  • Hanna Vienonen
Teacher in charge

Hanna Vienonen

Groups
  • LLNS23
    BBA, Business Economics, Full-time studies, Fall, 2023

Objective

After the course, you will understand what multichannel sales and customer service mean. You identify different sales and customer service situations and know how to act in them.

Content

Characteristics or different sales channels.
Opportunities of multichannel customer service.
Qualities of a good selesperson and customer service representative.

Location and time

The course starts in week 41 and will be completed by the end of May.

Lectures and exercises are carried out on campus in close meetings.

Materials

For the course, podcasts related to sales, customer service and multi-channels have been planned and implemented with representatives of working life.
In addition, the course's Moodle learning platform has other material related to the topics.

Teaching methods

The course covers the basics and channels of sales and customer services.
Joint lectures and group-specific exercises form a versatile whole.

Assignments are done individually and in groups, and there is also an exam/summary group assignment

Student workload

The student's workload is approximately 135 hours.

Evaluation scale

H-5

Assessment methods and criteria

The evaluation follows the evaluation criteria of the Karelia University of Applied Sciences.

Further information

The course co-operates with the Business Communication in English and Business Communication courses.

Enrollment

01.10.2022 - 31.10.2022

Timing

13.03.2023 - 28.05.2023

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages
  • Finnish
Seats

20 - 90

Degree programmes
  • Degree Programme in Business Economics
Teachers
  • Lotta Lilja
  • Hanna Vienonen
Teacher in charge

Lotta Lilja

Groups
  • LLNS22
    BBA, Business Economics, Full-time studies, Fall, 2022

Objective

After the course, you will understand what multichannel sales and customer service mean. You identify different sales and customer service situations and know how to act in them.

Content

Characteristics or different sales channels.
Opportunities of multichannel customer service.
Qualities of a good selesperson and customer service representative.

Location and time

Face-to-face meetings at Karelia University of Applied Sciences' Wärtsilä campus and remote meetings on the Collaboration platform of the Moodle environment in accordance with the work schedule.

Materials

Material to be shared or explained during the study period.

Teaching methods

The student understands the key factors of multichannel, especially in relation to sales and customer service. The student understands what multichannel sales and customer service means in practice.

The course includes face-to-face and distance learning, individual and group assignments.

The student's competence is verified through assignments and an exam.

Student workload

The student's workload is approximately 135 hours.

Evaluation scale

H-5

Assessment methods and criteria

In the course, we follow the evaluation criteria of the Karelia University of Applied Sciences, more details are presented in the course.

Further information

The course co-operates with the Business Communication in English and Business Communication courses.

Enrollment

01.10.2022 - 31.10.2022

Timing

13.03.2023 - 28.05.2023

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages
  • Finnish
Seats

20 - 50

Degree programmes
  • Degree Programme in Business Economics
Teachers
  • Hanna Vienonen
Teacher in charge

Lotta Lilja

Groups
  • LLAS22
    BBA, Business Economics, Blended learning, Fall, 2022

Objective

After the course, you will understand what multichannel sales and customer service mean. You identify different sales and customer service situations and know how to act in them.

Content

Characteristics or different sales channels.
Opportunities of multichannel customer service.
Qualities of a good selesperson and customer service representative.

Materials

Material to be shared or explained during the study period.

Teaching methods

The student understands the key factors of multichannel, especially in relation to sales and customer service. The student understands what multichannel sales and customer service means in practice.

We use online pedagogy in the course, and during the course a few meetings are organized on the Collaborate platform of the Moodle learning environment. The online pedagogy of the study course enables the student to study independently at any time and place.

The student's competence is verified through assignments and an exam.

Student workload

The student's workload is approximately 135 hours.

Evaluation scale

H-5

Assessment methods and criteria

In the course, we follow the evaluation criteria of the Karelia University of Applied Sciences, more details are presented in the course.

Further information

The course co-operates with the Business Communication in English and Business Communication courses.