Product Management (5cr)
Course unit code: YT10005
General information
- Credits
- 5 cr
- Teaching language
- Finnish
- Responsible person
- Jyri Roihuvuo, Vastuuopettaja
Objective
Student
• understands the role of a product/service manager
• knows the principles of risk management in product/service management
• can make product/service strategy based on the organization's business strategy
• identifies the customer's perceived value (CTQ, CTC, CTD)
• can act as a product owner, product manager, service manager, product group manager or service group manager in their own operating environment
• knows the principles of portfolio management
Content
• Product development and innovation strategy
• Product management
• Service management
• Lifecycle management
• Product and service portfolios
• Product-specific profitability calculations